Stockbridge branch to open under Waterstones name rather than appearing independent
Waterstones has backtracked on plans to open one of its new unbranded stores in a district of Edinburgh that is already home to an independent bookshop – following an outcry that included criticism from figures including the Scottish novelist Val McDermid.
A shop will be opened in the Stockbridge area of the city but it will be clearly branded as Waterstones, according to the company’s managing director, James Daunt, who admitted: “We messed up.”
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Related: Waterstones boss James Daunt: 'Books still work and always will'
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