Chinese publishers have reportedly received orders that the number of foreign titles being printed must be cut to prevent an ‘ideology inflow’
Winnie-the-pooh, Peppa Pig, Charlie and the Chocolate Factory and even James and his Giant Peach are feeling the heat in China amid reports of a Communist party crackdown down on children’s literature.
With about 220 million under-14s and a rapidly growing middle class, China is home to a potentially massive market for children’s picture books. More than 40,000 children’s books were reportedly published here last year alone.
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