The Rabbit Who Wants to Fall Asleep sells to major publisher

Carl-Johan Forssén Ehrlin’s self-published bestseller to get traditional edition with Penguin Random House

The Swedish author of this summer’s surprise self-published hit, a bedtime story that promises to “make anyone fall asleep” using positive reinforcement techniques and plenty of yawns, has landed a book deal with a major publisher.

Carl-Johan Forssén Ehrlin’s The Rabbit Who Wants to Fall Asleep topped Amazon’s charts in the US and the UK last month, selling 18,585 copies in the UK in the week to 22 August, according to book sales monitor Nielsen BookScan. The sale gave it second place in the UK’s book charts, and was the first time, according to the Bookseller, that a title produced on Amazon’s CreateSpace platform made the official UK top 50.

Related: The Rabbit Who Wants to Fall Asleep becomes chart-topping bedtime read

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